Promotions, Campaigns and Prepaid Cards | Retail
Retail Core's promotional tools let operators create discounts, punch cards, coupons, and prepaid card programs that drive repeat purchases and increase customer spending.
General
Turn first-time buyers into lifetime customers. Use Nayax's promotional tools to create compelling offers, run loyalty programs, and manage prepaid cards that drive repeat business and boost revenue.
Happy promoting!
This section reveals the power of Nayax's promotional tools from simple discounts to sophisticated loyalty programs. Learn to create compelling offers, punch cards that drive repeat business, and prepaid options that increase customer spending. These features help you reward loyal customers, move inventory strategically, and boost your bottom line.
What you can do
Retail Core gives you a full promotional toolkit. Use the articles in this section to set up any combination of the following features on your Nova Market, Nova 156, Nova C4, or Nova 55F terminals.
Before You Start
- ✅ You have an active Retail Core account with Administration access.
- ✅ Your devices (Nova Market, Nova 156, Nova C4, or Nova 55F) are activated and online.
- ✅ Your product catalog is set up in the Retail Core main portal at webui-srv.bnayax.com.
- ✅ You have at least one active Store and linked POS terminal in the Admin Panel.
Promotions
Build and manage promotional offers that appear at the point of sale. All promotion types are managed in Retail Core under the Promotions menu.
A Promotional Group is the container that organises related promotions. Create a group first, then attach individual promotion types to it. This lets you activate or deactivate a whole campaign in one step.
A Buy and Get promotion rewards customers who purchase a qualifying item with a free or discounted item. Use this to move inventory, bundle products, or incentivise upsells.
Discount Sets let you apply a percentage or fixed-amount discount to a defined set of products. Use them for happy hour pricing, member discounts, or clearance events.
Punch cards reward customers after a set number of qualifying purchases. They are a simple and effective tool for building repeat visits and customer loyalty at your terminals.
Create single or series coupons that customers can redeem at the terminal. Print coupons directly from Retail Core to hand out at point of purchase or distribute through other channels.
Prepaid Cards
Prepaid cards increase customer spending by letting buyers load credit onto a card and spend it at your terminals. Retail Core gives you full control over card creation, bulk import and export, top-up packages, and revalue settings.
Create individual prepaid cards or load hundreds at once via Excel import. Export your card list at any time for reporting or external use.
Enable customers to add credit to their existing cards directly at the terminal. Set up top-up packages in your product catalog and configure revalue permissions in Retail Core settings.
Customer Management
Link promotions to specific customer groups, create membership programs, and control how customers identify themselves at the terminal. These features work alongside promotions and prepaid cards to deliver a personalised experience.
Troubleshooting
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